ABOUT THE STUDIO
Your business is better than your online presence suggests.
I'm here to fix that.
Most of the businesses we work with ended up invisible the same way - they were busy being good at the actual work, and the marketing got whatever time was left over, which wasn't much. That's a support problem, and it's fixable.
sonder
sonder definition - noun.
The realization that each random passerby is living a life as vivid and complex as your own
Connection is foundational to the human experience, and storytelling is how those connections are built. Sonder & Media Creative Studio is named the way it is because that's what our founder, Cecelia Fraser, feels the best marketing is built around: connection and the recognition of one another's humanity.

MEET THE FOUNDER
Cecelia Fraser
I've spent the last five years in social media across a wide variety of businesses. I grew up in a family of business owners, so I know what it looks like when someone is great at the work and the marketing keeps sliding to next week.
I started Sonder & Media because I think marketing should feel like a conversation between a business and the people it serves. The best marketing is about connection, not just selling.
How we work
THE HOUSE RULES
Strategy before content. Always.
We don't touch creative until we understand your business, your market, and what's actually standing between you and the clients you want.
A small roster (on purpose).
Every client gets real attention, not a junior account manager and a templated content calendar.
We have a point of view.
If something isn't working, we'll tell you. If a trend isn't right for your brand, we won't chase it just to hit a posting quota.
We keep your marketing human.
Your values, your voice, and your story are not brand assets to be packaged. They're the whole point. We build marketing that reflects the actual human behind the business, because that's what creates real connection.
Who We Work With
Real estate agents and small team. Boutique law firms. Accounting firms and financial planners. Boutique hotels, B&Bs, and retreats. Restaurants, wineries, breweries, and distilleries. Skincare and beauty brands. Arts, heritage, and environmental organizations. Nonprofits.
What these businesses have in common isn't their industry, it's their standard. They're run by people who care deeply about what they're building and are ready for their online presence to reflect that. They're also, more often than not, people who give a damn about something bigger than their bottom line. Maybe it's their community, or their craft, or leaving something behind that actually meant something. We're not precious about it - profit matters and we know that. But the clients we do our best work with are the ones who see their business as a vehicle for something beyond revenue, and that matters much more than specific industry.
If that's you, we should talk.
DIVERSITY & INCLUSION
We're all about celebrating uniqueness here at Sonder & Media Creative Studio. We value and support local and global individuals, businesses, and communities who are actively trying to create a more diverse, inclusive, and safer world. Sonder & Media disavows all racism, xenophobia, homophobia, sexism, transphobia, Islamophobia, anti-Semitism, ageism, classism, ableism, and hate speech or actions that attempt to silence, threaten, and marginalize.
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